Thursday 7 April 2011

Media Evaluation Code

<div style="width:425px" id="__ss_7557398"><strong style="display:block;margin:12px 0 4px"><a href="http://www.slideshare.net/stacey-perkin/advanced-media-production-evaluation" title="Advanced Media Production Evaluation">Advanced Media Production Evaluation</a></strong><object id="__sse7557398" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=cwevaluation-110408014605-phpapp01&stripped_title=advanced-media-production-evaluation&userName=stacey-perkin" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed name="__sse7557398" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=cwevaluation-110408014605-phpapp01&stripped_title=advanced-media-production-evaluation&userName=stacey-perkin" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="padding:5px 0 12px">View more <a href="http://www.slideshare.net/%22%3Epresentations%3C/a> from <a href="http://www.slideshare.net/stacey-perkin%22%3Estacey-perkin%3C/a%3E.%3C/div%3E%3C/div>

Qualitative Results

Did You Enjoy Watching the Product?

A - Yes - The different narratives and people kept me very entertained, and it fitted well with the lyrics
B - No - I didnt like the type of music
C - Yes, It was very entertaining
D - Yes, the stories involved were very interesting
E - Yes, I liked the idea of having lot's of people's stories being followed at the same time
F - Yes, It was different becuase it addressed something that was different than the ususal video's which are about love
G - Yes, I like how the action was showing was Pink was singing about
H - Yes, There was lot's of people involved instead of just a couple of people
I - Yes, It was very entertaining becuase of the contast in people and their problems - this was unusual

2) Would you watch it again on sites such as youtube?

A- Yes - enjoyed it
B - No - Dont like that kind of music
C - No - Dont own a computer
D - Yes - enjoyed it
E - No - dont watch music video's
F - Yes - I like Pink's music
G - Yes - enjoyed it
H - Yes - enjoyed it
I - No - dont watch music video's

3) Is there anything you would change, add ot get rid of in terms of clips withing the video?

A - No
B - No
C - No
D - Maybe a bit more filming of the other 2 charactors
E - No
F - More characters
G - No
H - No
I - No

4) Is the video similar to other media products?

A - Yes - Narrative
B - Yes - Characters had problems
C - Yes - story/plot
D - No - wasnt Pink singing
E - Yes - Only non diegetic sound of the soundtrack
F - No - not normal storyline
G - yes - story
H - Yes - Narrative
I - Story

5) Would you recommend this video to others?
All 9 participants said, no reason wanted

6) Do you think the ancillary prouducts link to the main product?

A - Yes - Same person used
B - Yes - Same picture on CD cover and advert
C - Yes - Same picture on CD cover and advert
D - Yes - Actor is on the front of the CD cover and advert
E) - Yes - Actor on the advert and CD is also in the music video
F) - Yes - Same colour themes running through- dull - highlights theme
G) - Yes - Same person is used in video and on advert and CD
H)- Yes - Advert and CD cover are very similar
I) - Yes - The font is the same on the advert and CD cover and the actor is on the CD cover and advert

7) Do you think the ancillary texts perform how they should do?.. in terms of roles?

A - Yes - Says when it comes out
B - Yes - Gives dates and the artists name and album name
C - Yes - CD cover makes you want to pick it up - encourages buyers
D - No - The adverts doesnt say where you can buy the album from
E - Yes - Date when it comes out and name of the album
F - No - I dont know what the name of th album is called
G - Yes - Names and dates on advert
H - Yes - The advert looks like a normal advert
I - No - What is the role of a CD cover?

Questionnaire Results - Quantitative


1)
1) Did you enjoy watching the product? - 8/9 said yes
2) Would you watcg it again on sites such as youtube? - 5/9 said yes
3) Is there anything you would change, add or get rid of in terms of clips withing the video - 2/9 said yes
4) Is the video similar to real media products? - 5/9 said yes
5) Would you recommend this video to others? - 9/9 said yes
6) Do the ancillary products link to the main product? - 9/9 said yes
7) Do the ancillary texts perform how they should do, in terms of roles? - 6/9 said yes
2)